The careful writing, the exact wording and the publishing of any press release on the Internet can have a drastic impact on the image of your company. Visit their website at www.pressbroadcast.ca

Note: Advertising space is available on the Rank for $ales newsletter. Currently, we have over 19,000 weekly subscribers. Enquiries: advertising@rankforsales.com

(Continued)     October 16, 2004 edition

Answer: Spiders crawl text, not code. HTML code, JavaScript code or PHP code are just that: programming codes. When programming a website or an application, a programming language converts simple instructions into a machine-coded language that only computers can understand. It’s the same thing for the Web. The only thing that interests search engines is text and lots of it, along with the links to that text and its surrounding anchor text.

They don’t even look or care about any of the rest. Concentrate on unique content that is relevant and will help your users and you will be OK, I guarantee you.

Question No. 3:
Serge, when is a site considered a duplicate copy? Is it a percentage of content, the same links, code, look and feel etc? What is it?

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