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(Continued)     October 16, 2004 edition

My two featured articles for this week are "Pay-per-Click program management" and "Paying for inclusion in directories". But before we discuss those articles, let me answer three of the more than thirty questions we received here this week:

Question No. 1:
Hello Serge. I joined various search threads, read your fine newsletter and get most of my answers over here these days. I have spent hours upon hours reading many of your articles and I have learned so much from you and for that, I am truly grateful.

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