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Paid Inclusion and Submit URL Programs, p.2

June 25, 2004

The only difference here is that you used the paid inclusion facilities of certain search engines, as opposed to waiting months (or more) for the spiders to come to your website. As a result, rankings obtained through paid inclusion programs won’t be identified as “Sponsored Links”, and will be shown on the left side of the search results page, in the case of Google.

In most cases I have seen, Submit URL programs are usually the least expensive online advertising solutions for medium to long-term periods of time.

Some can even beat Fixed Placement and even Pay for Performance (PFP) online marketing programs. In many ways, Submit URL is very similar to Trusted Feed programs, except that Trusted Feed is more appropriate with large sites that have 500 pages or more.

Features and benefits of Submit URL
1. With Submit URL, relevant keywords deliver additional rankings
2. Submit URL don’t appear as advertisements but as natural search results
3. Submit URL promote stable positions in search directories
4. Long-term, Submit URL is the least expensive traffic accelerator *
5. Submit URL promotes permanent re-indexing of Web pages **

* Submit URL is the only online advertising program where you pay an annual fee for virtually unlimited traffic all year-round.
* * Inktomi continually refreshes websites every 48 hours, if you use their Submit URL program.

<<< Previous      Next: Disadvantages of Submit URL programs >>>

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Article written by Serge Thibodeau,
President & CEO,
Rank for $ales
Copyright (c) Serge Thibodeau 2004

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