The Search Engine Professionals at Rank for $ales.com --- In business since 1997.
Back to our Homepage SEO Tips that will make a big difference in your rankings and our most popular ** How To ** section The most common myths about SEO -- Read what the experts have to say about today's most common SEO myths and misconceptions Frequently Asked Questions to Search Engine Optimization and Positioning Search Engine Optimization Industry News -- Stay in tune with the most recent developments in search engine technology and the SEO industry Contact Rank for $ales today and get your site's rankings high in the engines-- Right where they should be!

  SEARCH FOR:   CITY or STATE:

Search this site


What you need to know about Pay for Placement, p.3

November 9, 2007       (Updated from our June 18, 2004 article)

(Continued)

Since all Pay for Performance search engines are only interested in quality and relevant search results, many of them refuse to implement ad listings and submissions that will irritate their users.

For instance, Overture rejects close to 30% of keyword applications or ad listings that are submitted to them over a period of time.

To prevent wasting your time or money when you submit your listings, you should keep the above point in mind.

There are also five more disadvantages or drawbacks of using PFP:

Visit LCWHG for the lowest-cost and the best Linux or Windows Web hosting company. Click here.

1. Little or no control over search distribution partners
2. Permanent monitoring and management required at all times
3. Close scrutiny and detection needed in avoiding bid gaps
4. Unpopular ad listings could be removed or deleted
5. Competitors might adjust their ads or their bids every hour

Conclusion
Make no mistake—PFP needs to be managed closely at all times, if you want to get the best and the highest ROI from all your campaigns. However, some of the advantages of PFP could far outweigh some of its disadvantages. You should carefully evaluate each option separately.

<<< Previous page              Next: First tool in search engine marketing >>>

Pages:     1     2     3     4

Fill out your e-mail address
to receive our free newsletter!

Article written by Serge Thibodeau,
President & CEO,
Rank for $ales
Copyright (c) Serge Thibodeau 2004

Unless otherwise specified, all content and material on this site is copyrighted by Serge Thibodeau of rankforsales.com and may not be reproduced by any means without express written permission. Using my content without permission is a theft of my work. Please contact sthibodeau@rankforsales.com to discuss certain reprint options that would be acceptable.

You can read some of Serge Thibodeau's exclusive comments that are not posted on this website. Visit his personal blog by clicking here. For hardware, software or IT-related technology questions, it is recommended you visit www.techblog.org

We strongly suggest you bookmark our web site by clicking here.


Tired of receiving unwanted spam in your in box? Then get SpamArrest™ and put a stop to all that nonsense. Click here to get all the details.
Tired of receiving unwanted spam in your in box? Get SpamArrest™ and put a stop to all that SPAM. Click here and get rid of SPAM forever!

Get your business or company listed in the Global Business Listing directory and increase your business. It takes less then 24 hours to get a premium listing in the most powerful business search engine there is. Click here to find out all about it.

Rank for $ales strongly recommends the use of WordTracker to effectively identify all your right industry keywords. Accurate identification of the right keywords and key phrases used in your industry is the first basic step in any serious search engine optimization program. The keywords you think are the best may be totally different than the ones recommended by WordTracker. Click here to start your keyword and key phrase research.

Back to the top of the page.         
Pay Rank for $ales securely with your Visa, MasterCard, Discover, or American Express credit card through the secure PayPal network. (Note: PayPal is an eBay company, and maintains a net free capital of US $ 50 Million).
VisaMasterCardDiscoverAmerican Express

You can link to the Rank for Sales web site as much as you like. Read our section on how your company can participate in our reciprocal link exchange program and increase your rankings in all the major search engines such as Google, AltaVista, Yahoo and all the others.

Powered by Avantex         Sponsered by Blog Hosting.ca         Traffic stats by Site Clicks™

Site design by Mtl. Web D.      Get listed in Global B. Listing          Sponsered by Press Broadcast


Call Rank for Sales toll free from anywhere in the US or Canada:   1-800-631-3221
email:   info@rankforsales.com

Home | SEO Tips | SEO Myths | FAQ | SEO News | Articles | Sitemap | Contact


Copyright © Rank for Sales 1997-2004   Terms of use    Privacy agreement    Legal disclaimer

                  Ce site est disponible en Français     H. Canada